Facebook is one of the most promising social media outlets when it comes to marketing your products. One good way to use Facebook is to create a fan page on the site; and to use it to draw in potential buyers.
Start by investing some time to create a high-quality fan page. This page should include links to your site, a well-written description of what you do, and a brief description of the purpose of your fan page (i.e. to provide all of your loyal customers with free information about upcoming product launches, product give-aways, and coupons etc).
If you don’t yet have enough “fans” to get the ball rolling, it might make sense to start by giving people an incentive to become a fan. You could do something like this: offer everyone who joins your fan page a 20% off coupon for one of your products. You could then say something like “if this fan page has over 5,000 members by July 10th, every fan will get product X for free.”
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