Archive for category How to
Push your customer’s emotional buttons in your website copy
Posted by Rob Brideson in How to, Internet Marketing, Marketing Tips on June 23, 2010
This is where market research really pays dividends. In order to push those emotional buttons, you need to know what they are in the first place. Read this story first, and you’ll see from the explanation afterwards what is meant by pushing your customer’s emotional buttons: Once upon a time a young man walked into [...]
Write more effective copy for websites and ads
Posted by Rob Brideson in How to, Internet Marketing on June 22, 2010
Concentrate on your target audience, not yourself. When potential prospects scan your website copy, advertisement, letter, brochure, etc., the one thing they’ll be wondering from the start is: “what do I get out of this?” And if your copy doesn’t tell them, they will click away or if it is paper based copy, it’ll land [...]
5 quick tips to get website traffic fast!
Posted by Rob Brideson in How to, Search Engine Optimisation, Social Media Marketing, Traffic Generation on May 28, 2010
Online, one of the most significant keys to success is getting website traffic. The more visitors you have, the better your sales and profits. Presumably you have a niche and you know your keywords, and regularly conduct keyword research to stay on top of what’s popular. Based on those assumptions here are five quick and [...]
Top 10 traffic ideas for your blog
Posted by Rob Brideson in Blogging, How to, Search Engine Marketing, Social Media Marketing on May 27, 2010
Blogs are popular ways to create an online presence for business and personal reasons. You can build a blog for free or have one professionally branded and hosted for you and begin posting content right away. But, what good is that content if no one is reading it. Here are ten ideas to bring in the [...]
How to start a blog for profit
Posted by Rob Brideson in Blogging, Google Adsense, How to, Social Media Marketing on May 26, 2010
An online presence is important these days for whatever enterprise you engage in. To connect with a wide variety of people there is no bigger forum than the Internet. If you are looking for a way to show off your expertise, have business website selling products or services and also make a little extra money [...]
5 keys to creating websites that sell
Posted by Rob Brideson in How to, Web Design on May 25, 2010
Many potential clients ask, “What will make my website sell what I have to offer?”. Essentially, your business website is your storefront, business card and most significant marketing tool all rolled into one. How it affects your visitors and customers is then the key to your success. Provide a memorable experience and customers are sure [...]
Tips for creating powerful headlines that sell
Posted by Rob Brideson in How to, Internet Marketing, Search Engine Marketing on May 24, 2010
You have mere seconds to capture a prospect’s attention. One of the single most powerful tools you have to accomplish this task is your headline. There are several keys to a compelling, and selling, headline and a few tips to help you get the job done. 1. Tap into your prospects’ emotions According to psychologists [...]
How to get your subscribers begging for more
Posted by Rob Brideson in How to, Internet Marketing, Marketing Tips on May 7, 2010
Many websites and online businesses have resorted to sending promotional materials to people who have subscribed to them in an effort to boost their sales or traffic. Opt-in email marketing sends newsletters, catalogues updates and many more promotional materials to website visitors who have agreed to be updated whether it be monthly, weekly or otherwise. [...]
4 crucial things you need to do to build an opt-in List
Posted by Rob Brideson in How to, Internet Marketing on May 6, 2010
Online marketing may have developed a sudden surge these past few years, but many in the know how have felt its rise from further back in time. As more internet based businesses are built up, the need to develop new marketing skills and knowledge based on this new medium have arisen. More and more marketing [...]
Selecting a Tumblr.com theme
Posted by Rob Brideson in How to, Social Media Marketing, Web Design on April 30, 2010
One important part of using Tumblr correctly is selecting a clean theme that you can use on your blog. Since many people who read your Tweets for the first time may end up on your Tumblr page, it is important to create a good impression quickly. Otherwise, you risk losing a potential customer before you’ve [...]




