Archive for category Web Design
E-commerce for business owners
Posted by Rob Brideson in E-commerce, Web Design on May 10, 2010
E-commerce for new business owners will help business owners looking at putting their business online to understand the different types of e-commerce, as well as its advantages and disadvantages. E-commerce is all around us, it has been for many years, even long before the Internet has existed as we know it now. In the 60s, [...]
Integrate your Twitter feed with your homepage
Posted by Rob Brideson in Social Media Marketing, Web Design on April 30, 2010
If you want to make your site more dynamic, you may want to consider adding a scrolling Twitter feed. In brief, this is basically just a script that cycles through all of your tweets, displaying them in sequential order in a nice-looking frame. This is always a nice touch to add to your site. It [...]
Selecting a Tumblr.com theme
Posted by Rob Brideson in How to, Social Media Marketing, Web Design on April 30, 2010
One important part of using Tumblr correctly is selecting a clean theme that you can use on your blog. Since many people who read your Tweets for the first time may end up on your Tumblr page, it is important to create a good impression quickly. Otherwise, you risk losing a potential customer before you’ve [...]
Does your website appear right?
Posted by Rob Brideson in SEO Tools, Web Design on December 22, 2009
When designing a website, one of the trickiest parts to get right is getting the website to appear correctly in all monitor resolutions and from a marketing point of view where to best place key call to action buttons and links where the maximum number of visitor can see them and act upon them. Google [...]
How good is your web site?
Posted by Rob Brideson in Web Design on December 7, 2009
Are you a small business, retailer, tradesman with a web site online? Is your web site being found in search engines? Are you sure that your website pages are working, accurate and up to date? Even more important, are you marketing your website online as well as offline? A recent study of 1700 online consumers [...]
Maximise your click-throughs with placement
Posted by Rob Brideson in Google Adsense, Marketing Tips, Web Design on November 29, 2009
Yeah, size matters, but so does placement…particularly as far as Google AdSense ads are concerned. Use the skyscraper format for ads, putting them in the margins as opposed to banner ads across the top or bottom. Well, guess how much difference that can make? Poorly placed ads, such as banner ads down at the very [...]
Never hide headings
Posted by Rob Brideson in Blogging, Google Adsense, Internet Marketing, Marketing Tips, Pay Per Click, Web Design on November 27, 2009
Remember how I said people look to the upper left? If you’ve been centering your headlines and subheadings, do you still think that’s a good idea? Well, it’s not. Yeah, I know newspapers, magazines and books do it. So do lots of other sites. But that’s just not where people want to look first. They’ve [...]
Don’t Nest, Just List
Posted by Rob Brideson in Marketing Tips, Web Design on November 25, 2009
Remember back in school when the teacher asked you to make an outline and you went nuts making all sorts of nested sub-headings that looked like this? The United Kingdom Wiltshire i. South Wiltshire Salisbury The post code i. My house Don’t do that. Why? Because the last few items could be out of sight [...]
What is frontloading?
Posted by Rob Brideson in Blogging, Google Adsense, Internet Marketing, Marketing Tips, Search Engine Marketing, Search Engine Optimisation, Social Media Marketing, Web Design on November 24, 2009
Frontloading means that you start headlines, paragraphs and links with the most important words. The first words should communicate the subject of the headline, paragraph or link. This is not like writing a novel or a story, where you have time to be coy and not get to the point for a while. You’ve got [...]
The eyes have it, but where are they looking?
Posted by Rob Brideson in Search Engine Marketing, Search Engine Optimisation, Web Design on November 23, 2009
When you’re running a website, whoever is surfing it is staring at the screen…but where? One of the biggest questions for website designers is, “Where are the user’s eyes looking?” Where do your eyes go when you read articles on the Web? What do you notice and what do you miss? Well, I’ve got some [...]


