Posted by Rob Brideson in How to, Search Engine Marketing, Search Engine Optimisation on August 31, 2010
ch_client = “manojt”; ch_width = 300; ch_height = 250; ch_type = “mpu”; ch_sid = “Chitika Default”; ch_alternate_ad_url = “http://www.thulasidas.com/ads/ads1.php?size=300×250&kwds=”; ch_color_site_link = “#164675″; ch_color_title = “#164675″; ch_color_border = “#B0C9EB”; ch_color_text = “#333333″; ch_color_bg = “#FFFFFF”; 1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a [...]
Posted by Rob Brideson in Search Engine Marketing, Search Engine Optimisation on August 17, 2010
Search engines are the vehicles that drive potential customers to your websites. But in order for visitors to reach their destination – your website – you need to provide them with specific and effective signs that will direct them right to your site. You do this by creating carefully chosen keywords. Think of the right [...]
Posted by Rob Brideson in Search Engine Optimisation, Traffic Generation on May 12, 2010
There are many things that a web designer or web optimiser must check to ensure that your site is ready to receive traffic. Consider this: If you’re holding an open day in your office, there are certain things you might ensure are in place in advance. You would make sure that your premises were clean, [...]
Posted by Rob Brideson in Internet Marketing, Search Engine Marketing on March 1, 2010
When building websites for customers, the hardest thing for the customer to do is to pitch the website copy to the right audience and consequently further articles if this is a direction they wish to go. For those small businesses out there who don’t have a big budget for a copy writer, here are four [...]
Posted by Rob Brideson in Pay Per Click, Search Engine Marketing on December 10, 2009
In ensuring best results, you may use bid management tools. There are accepted and approved management tools that will help you in your bidding. They are categorised in two different types: Web based (services by monthly subscription) or, PC based (a purchased software) Monitoring tools too may help in the tracking down of your keywords/key [...]
Posted by Rob Brideson in Pay Per Click, Search Engine Marketing on December 9, 2009
Search engines such as Yahoo Small Business, Google Adwords, Yahoo Search and Miva offer top positions among the sponsored listings for particular keywords/key phrases that you choose. The idea for bidding is that you have to buy/bid on keywords/phrases relevant to your business. The highest bidder gets to be on the top of the search [...]
Posted by Rob Brideson in Pay Per Click, Search Engine Optimisation on October 7, 2009
Search engines such as Overture, Google Adwords, Search Yahoo and Miva offer top positions among the sponsored listings for particular keywords/phrases you choose. The idea for bidding is you have to buy/bid on keywords/phrases relevant to your business. The highest bidder gets to be on the top of the search result listing and the second [...]
Posted by Rob Brideson in Pay Per Click, Search Engine Optimisation on October 6, 2009
Certain keywords or phrases that people type into a search engine lead to hundreds and hundreds of search results that pertain to that specific keyword. Businesses that want to advertise on the net using a PPC campaign have to come up with a plethora of keywords that are associated to the business that they are [...]
Posted by Rob Brideson in Pay Per Click, Search Engine Optimisation on October 5, 2009
Engaging in pay-per-click (PPC) advertising has its own benefits and drawbacks. Business nowadays is doing different kinds of austerity measures when it comes to advertising their products and services. This is because of high rates of placing ads on print and on television. But there is a fast growing approach that businessmen can utilize to [...]
